When PewDiePie is not producing content for his YouTube channel with 91 million subscribers, you can usually find him reading. While he has tried to put this interest into his YouTube channel in the past, it is finally catching traction, and the influencer is convincing many people to pick up great novels for the first time.
After the success of PewDiePie’s “Meme Review” series, which recently featured Elon Musk on the show, PewDiePie saw it as the perfect opportunity to get a generation that has turned away from books into the hobby. As a spin off of Meme Review, PewDiePie created an episode of a series called “Book Review”. In this series, PewDiePie started out by explaining the dangerously low rates of children reading as a hobby, and the benefits of reading.
Aside from books getting the PewDiePie seal of approval, Felix also set out to create a subcommunity of book readers inside of the amazingly large one surrounding PewDiePie. To do this, the influencer created a spinoff Reddit community called BookReview. This is a community where fans discuss what they are reading, and can engage in deep and thoughtful discussion, alongside showing off their book collection.
Every month, PewDiePie picks a book for his community to read. Their job is to finish that book by the end of the month. When the month is over, Felix makes a video discussing the book, and takes feedback the Subreddit, which engages the community that is actively reading with PewDiePie. This month’s book is The Republic by Plato. This is considered to be one of the most influential books of all time, and created the foundation that many countries are based off of. Aside from just reading for fun, fans are also learning about the foundations to make a successful country and philosophy.
I think that it is great that some of the top internet creators are working to get people to put down the screens, and go on an adventure that cannot be replicated by any other form of media!